Industry Monitor Hard Parts Categories NPD Automotive Aftermarket Industry Monitor
Npd automotive aftermarket industry monitorCHICAGO (March 16, 2011) — NPD Group Inc., a market study company, is marking ten years of generating the Aftermarket Business Monitor — which tracks point-of-sale info at the national and local industry levels — by adding 3 auto parts retailers to its retail panel. According to NPD, with the retail panel expansion, the Aftermarket Industry Monitor now captures weekly auto parts channel sales from 11 partners, representing more than 20,000 person storefronts, which amounts to roughly 80 million retailer level transactions each and every month. In addition, the panel expansion enables NPD to enhance geographic detail in the western U.S., which it divides into three smaller regions: northwest, southwest, and mountain.
Whilst the aftermarket industry general faces some challenges ahead, numerous categories and items will see development this year. For brands, manufacturers, and retailers, product innovation and a concentrate on the in-store experience for customers …
This may perhaps be old news to some of you but the automotive industry is not what it applied to be. The days of auto manufactures creating new automobiles, slapping an pricey price tag tag on them and then watching satisfied go lucky consumers drive off the lot in huge numbers has passed extended ago. Although the firm had been founded by the German government, in the 1960s the government divested itself of 60 percent of its interest by promoting stock to the public, an unusual case of denationalization in an era when nationalization of industry was far far more frequent.
